Google Ads Changing Resources

Google Ads Changing Resources

Advertising is an inherent part of marketing to build audience and promote products/services. Google Ads are constantly evolving so this page is dedicated to the various resources I use when running these types of programs. Shout out to all of the amazing marketing...

TOFU MOFU BOFU and SEO

This is a good article from AIO SEO that shares various media alignments to the marketing funnel. TOFU, MOFU, BOFU in SEO: How to Drive Revenue the Smart Way...

Coaching Lead Generation Idea

This offer was compelling enough it almost got even me to sign up. Great for coaches! https://www.cailenascher.com/ https://www.cailenascher.com/scale https://www.cailenascher.com/vsl-yt?he=lisamhaas08%40gmail.com&el=funnel
Emerging AI Tools For Learning and Marketing

Emerging AI Tools For Learning and Marketing

One thing I love about working at the University of Denver is the continuing education program for professors. In a new course about emerging technologies around AI, this list was presented. There are several different tools depending on what you are crafting. Enjoy...
Love A Good Story

Love A Good Story

Storytelling is the backbone to any great content marketing strategy. Here are a few resources about ways to tell a good story for your email newsletters, blogs, website content, even social media. The Shape of a Story – 6 Story Arcs –...
Website Health – Usability Checklist

Website Health – Usability Checklist

During the course of my Adjunct Professor role at University of Denver, I find amazing resources. Here is a checklist for testing your website for usability and user experience optimization efforts. COMM4321-Website-Audit-Checklist (3)