I am a regular follower and attendee of Neil Patel’s webinars on digital marketing. This one on The Future of Organic Traffic” was stellar. It showcased how AI is changing the game and how Google is keeping up.
From AI:
The video “The Future of Organic Traffic” explores how evolving search engine algorithms, AI-generated content, and user behavior are reshaping organic search strategies. Key takeaways include the growing importance of building brand authority, leveraging AI tools responsibly, and diversifying traffic sources beyond traditional SEO. The speaker emphasizes that businesses should focus on providing unique, value-driven content and adapt to changes like Google’s SGE (Search Generative Experience).